CANADIAN RED CROSS ENLISTS ANIMATOR IN FIGHT AGAINST MALARIA

Multi-award-winning animation producer and director Firdaus Kharas has
been enlisted to create a series of Public Service Announcements as an
educational tool for those trying to reduce malaria infections in
Africa. Initial funding of $25,000 is being provided by the Canadian Red
Cross to support the project.

"During my travels in Africa, I have been struck by the fact that more
children die of malaria than any other disease," says Kharas. "I want to
support the efforts of organizations like the Canadian Red Cross, which
help prevent malaria through massive free net distributions in Africa."
Initially five spots will be created, with a total of 30 spots planned,
subject to funding. The series will be provided free of charge to any
organization that requests them. A comprehensive website
(www.bednets.ca) is being developed where copies of tapes and DVDs can
be requested online. The campaign builds on the success of "The Three
Amigos," an animated HIV/AIDS prevention campaign currently in use in 72
countries.

Courtesy of Dan Sarto