September 02, 2025

And Then What Happened: A Storyteller's Handbook for Animation

Some time in the early-90s, artist and writer Zachary Schwartz & James Macaulay self-published a book during their time as teachers at Sheridan College. They called it "And Then What Happened: A Storyteller's Handbook for Animation". It offered some great insight on story structure, plot, and character development for animated films, shorts and series, from their unique and knowledgable perspective.

Years ago, I was gifted a copy of this book they wrote and used to teach with in their classes. I've taken the liberty to digitize it and present it here for everyone to benefit from its wisdom.

With the exception of pages 11 and 12 (whichwhich had suffered some damage prior to my acquisition of the book), the manual is in good condition, 120 pages:

PDF Book

About the Authors:

Zack Schwartz was an animator and production designer. He was born in New York, his parents along with Zachary's sister Gertrude eventually moved to Los Angeles. Early in his career he worked at Disney, most notably as an art director on BAMBI and FANTASIA, then went on to work under Frank Tashlin at Screen Gems and was a founder of UPA. In 1946, Schwartz sold his interest in the studio and moved to New York, where he worked in television advertising, eventually becoming an advertising agency executive.

After teaching at Sheridan College in Ontario in the '70s and '80s, Schwartz eventually moved to Israel, where he taught at the Animation Center in Tel Aviv. He passed away in 2003 at the age of 89.

Jim Macaulay was part teacher, part mad scientist, part artist, part progressive thinker, and part old fashioned gentleman. A complete renaissance man. He was born in Glasgow, Scotland in 1923. He enjoyed an eclectic career working as a structural engineering draughtsman, an assistant yacht designer on the 1958 America’s Cup challenger, a film cameraman, model maker, art director and graphic artist. He moved with his wife Eunice and his children to Montreal to take up a position at the National Film Board, and eventually, he began a new career and perhaps the most rewarding part >of his varied working life, as a teacher of drawing and animation at Sheridan College in Oakville, Ontario

During his years there, he played an instrumental part in the training of hundreds of young animators, many of whom he was proud to see fulfilling their career goals, at prestigious animation studios throughout the world including PIXAR, Industrial Light and Magic, Walt Disney and as teachers themselves carrying on in Jim’s footsteps. He passed away in 2015 at the age of 91.



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